Ecommerce SEO Services: Earn More Sales With SEO Experts
Capture more online sales with ecommerce SEO services from EazyByts. Access the team and tech that have helped our clients earn $10 billion in revenue, and use them to accelerate your earnings from the web. Learn more about our tech-enabled ecommerce SEO services now, or request a custom proposal for your store.
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E-commerce Seo Services
If you are seeking the best ecommerce SEO services, you are certainly in the right place. Infidigit, an ecommerce SEO agency, helps you get your e-commerce website ranked at number one on Google. We are an ecommerce SEO specialist with extensive experience in working with the best brands and can help you achieve top rankings on Google SERPs. You will get the right professional expertise and assistance to enhance revenues for your site organically.
The right ecommerce SEO company will first emphasize the execution of industry best practices for enhancing site visibility through search engine results. Our ecommerce SEO services include technical SEO audit and Google penalty recovery services that will boost your website and bring in more customers. Our Technical SEO audit services enhance the user experience of your website, whereas our Google penalty recovery services help you recover your website from recent Google penalties.
These optimization initiatives will get people to spend more time on your site. Our eCommerce SEO services also focus on target keywords with high search volume to increase the organic traffic of your website. We look into creating authoritative links along with social media marketing and social bookmarking.
Our ecommerce SEO services are one of the best in the World. We also make use of the right influencers for getting the word out about your brand and helping you reach a wider network of prospective customers, followers, and believers.
A professional ecommerce SEO services provider like Infidigit will ensure you are all caught up with your progress through regular reports outlining the vital metrics of your site, such as rankings, sessions, users, new users, and other activities. Hence, if you have an ecommerce portal and wish to ramp up your digital presence, then Infidigit is your one-stop solution.
What do our ecommerce SEO services include?
Ecommerce SEO is a multi-faceted process, which is why our ecommerce SEO services include:
- 1. Keyword identification
- 2. Keyword implementation
- 3. Product page optimization
- 4. Navigation optimization
- 5. Content creation
- And more
Before making any changes to your website, we first do research to identify the words and phrases you need to include in your content. These are called keywords or key phrases.
By using keyword research tools, asking your customers how they describe your products or working with you to find the keywords you already know are successful, we’ll find out how you should describe your store or products to rank highly in searches.
Keywords most often pertain to your products or your store’s central theme. If you sell eco-friendly pet products, for instance, you may target keywords related to that theme or focus. A few examples include, “eco-friendly pet products,” “eco-friendly dog toys,” and “eco-friendly dog harness.”
Your company’s unique features can also enhance other aspects of your ecommerce SEO. If you’re investing in content marketing, for instance, you may create blog posts that discuss harmful products in dog food. For that type of post, you may target the keyword, “bad ingredients in dog food.”
Keyword identification is a critical part of our ecommerce SEO services because it establishes an effective strategy for your business.
The next step in our process is to implement these high-value, relevant keywords onto your website.
Our ecommerce SEO experts use these keywords in several places, including:
- Homepage
- Page titles
- Meta descriptions
- Product descriptions
- Image alt text
- And more
This step is essential to an ecommerce SEO strategy. Without optimizing your website for these relevant keywords, it’s difficult for search engines — and even users — to see that your website is relevant to a search query.
While you can do your own copywriting to implement these recommended keywords, an advantage of partnering with a full-service digital marketing agency, like WebFX, is that we offer SEO copywriting services — note that some copywriting comes with our ecommerce SEO packages.
If you decide to invest in our copywriting services for ecommerce SEO, we feature a talented team of copywriters that specialize in several areas, from manufacturing to retail to automotive. With their expertise, we produce content that’s not only well-written, but also on-par with your brand.
Every page on your website needs optimization for search engines.
When it comes to ecommerce stores, it’s hard to find anything more important to optimize than product pages. Product pages are extremely significant because they are most likely to rank for very specific search phrases, also known as “long-tail keywords.”
If you sell rubber dog bones in green, you’re probably not going to have the long-tail keyword, “green rubber dog bone,” on your homepage. Instead, your ecommerce SEO strategy would focus on optimizing product pages for these appropriate long-tail keywords.
To ensure that your product pages earn a high ranking in search results, we’ll make sure that each page has a title, as well as a paragraph or two of keyword-rich copy that describes the item. It’s also a good idea to include the model number (if there is one) so you show up in searches for that, too.
Your product pages should also include images of the items you are selling.
Images offer value to users and search engines. For users, your images provide perspective on your product, from its size to its color to its uses. For search engines, your images offer insight into the context of your product page.
It’s important to note, however, that it’s critical to optimize images for search engines. Google, as well as Bing, Yahoo, and other search engines, cannot “read” images. They rely on the image filename, image alt text, and nearby content to understand images.
That’s why our dedicated team optimizes your images for SEO.
Plus, we review each page of your website in-depth to ensure that you’re targeting long-tail keywords and that you’re not missing crucial SEO elements like title tags. The result is a product page that’s ready to convert consumers.
SEO for ecommerce sites also includes making your site user-friendly. You need an easy-to-navigate website, even if you carry a wide variety of products. We’ll make sure that everything has appropriate sections or categories, and that there is a link to each top-level page from somewhere in your menu.
27 Ecommerce Website Examples for Inspiration
It’s also essential that your navigation is easy to use and understand.
It’s also essential that your navigation is easy to use and understand.
If not, you may find that users get confused and leave your site almost as soon as they arrive. Why stay if they can’t find what they want?
This quick departure — also called a “bounce” — can lead to a higher bounce rate.
High bounce rates tell search engines that your website isn’t as relevant for the search terms it’s ranking for — which is why a high bounce rate can lead to a drop in your rankings. That’s why web design, as well as the design of your landing pages, is an imperative feature of ecommerce SEO.
One of the best ways we’ve found to improve SEO for ecommerce is to use breadcrumb navigation.
Breadcrumbs are small links that appear at the top of a menu, category, or product page. Like the story of Hansel and Gretel, a trail of breadcrumbs on a website leads you back to where you were previously.
Our award-winning web designers will use this method to add links and keywords to your pages and maximize the usability of your websites for users. For maximum results in your website’s usability, we offer user experience testing services.
Since it’s difficult to compete online, one of the best ways you can both add SEO value and draw in shoppers is to create original content for your ecommerce store. Content can come in the form of a blog, articles, press releases, and even ebooks.
A content marketing strategy serves two purposes: one, to give search engines even more content to crawl for keywords and phrases, and two, to tell your potential customers that you are knowledgeable and trustworthy.
The best part is content marketing can double your website’s conversion rates. Why? With unique and informational content, you’re offering value to users, whether by answering their questions or offering them guidance.
More than 60% of users prefer companies that create custom content, which can set your ecommerce store apart from others in your industry. That’s why companies that use content marketing more than quadruple their conversions compared to businesses that don’t.
For content marketing, most ecommerce websites choose to set up a blog. Blogs come in many shapes and sizes and can have one post a month or multiple posts a day. For your online store, you may find it easiest to focus on one or two posts a week.
You can write about anything your customers might find relevant, like trends in your industry or new products. If you sell pet supplies, you could even run a contest to find the cutest pet among your shoppers.
Additional content may include:
- Videos for how-tos on product maintenance or uses
- Infographics on topics related to your products or industry
- Articles about industry topics you are knowledgeable about
- Long-form content like ebooks or white papers
With a talented team of writers, as well as a creative team of Internet marketers, WebFX builds innovative content marketing strategies as a part of our ecommerce SEO services — our ecommerce SEO packages include quarterly content.
What form this content takes is up to you, and we’ll work together to decide what kind of content is best for your website, then create it for you and implement it on your site. SEO for ecommerce sites includes all these factors and more to make your website rank as highly as possible.
EazyByts E-COMMERCE SEO SERVICES PROCESS FOR OPTIMAL RESULTS
Providing SEO services for ecommerce websites while driving growth, generating organic traffic, and increasing conversion and sales is EazyByts forte! Our rich list of eCommerce SEO Services include:
We cover more than 250 pointers in our technical SEO audits.
- Focusing intrinsically on vendor systems, capabilities, practices, and compliances, our team of experts conducts elaborate Technical Audits.
- Our more than 250 pointer checklist of conducting a technical audit includes SSL certificate, 301 Redirects, .htaccess, canonical check, CSS, Site Platform, and much more, which makes us one of the best eCommerce SEO companies.
Technical SEO Services helps in finding technical issues on your website.
- Ranging from web designing to Search Engine Marketing, our team of trained professionals are proficient in providing top-notch Technical SEO audit services.
- With tools like sitemap generator and robots.txt file creators, we help you in improving your crawl rates and always be one step ahead of your competition.
- Our team has expertise in SEO for various CMS platforms like Magento, Shopify, BigCommerce, Volusion, Yo! Kart, osCommerce, Weebly, Prestashop, ZenCart, GoDaddy, etc. We understand how these platforms interact with search engine algorithms and can effectively optimize websites developed on such platforms.
On Page SEO factors like meta tags, URLs, header tags are implemented.
Another technique to improve sales through your website is by engaging in On-Page SEO. On-page SEO is the process of optimizing your webpage so that it ranks higher on search engines.
Primarily, when an SEO service for online stores advises their audience to do on-Page SEO, their advice is that the client needs to focus on keyword research and improving the quality of content available on the website.
When a website publishes original, plagiarism-free articles with all the relevant keywords, search engine crawlers reach out to the SERPs and inform them about the authenticity and credibility of the website. This propels the website towards being showcased to a broader audience and eventually leads to increased sales. A beneficial on-page SEO checklist looks somewhat like this:-
- Deploy Keywords and Update Meta-tags
- Improve Navigation
- Publish Original Content
- Clean your website code from any mistakes
Structured data helps Google bot to understand the webpage.
- Adding the secret ingredient of Schema Markup to your website’s code, we make your webpages stand out from your competition and rank higher on search engines.
- Making your content stand out, we increase your eCommerce website/platform’s CTR substantially via great Structured Markup strategies, which is one the USPs of our eCommerce SEO services.
We create engaging content which ranks better on SERPs.
- Contextually rich and targeted at real-people, our content-driven strategies help eCommerce brands leverage their customer intents and create unique experiences through content that elevates customer engagement.
- Our content is not just refined and backlinked with rich sources but also planned meticulously for content marketing purposes to churn out the best results for your venture.
We convert visitor into leads and leads into customers.
- We offer value to your users and drive conversion rates for your business through our unique approach to CRO for eCommerce SEO services.
- Converting traffic into revenue is the most attractive feature of our elaborate CRO services, and converting your website visitors into buyers is our specialization.
Link building services helps in gaining quality links to your domain.
- Outperforming the expectations from an eCommerce SEO agency, we comprehensively analyze your content, provide data enrichment, and elevate the standards of your content.
- We provide elaborate link building services that counter your competition and give you an edge over them.
Influencer activities are implemented to boost ranking.
Off-Page SEO is primarily everything that you do on every other platform that could lead back the client to the website. This includes podcasts, guest articles, or linking to other blogs and sending messages of your website link to others.
When this happens, you can bring potential customers back to the website with ease, which can eventually help in increasing sales. Here is a golden tip – when deploying off-page articles, focus on link-building as it can assist in building the trust of the search engine to increase your website relevance.
Regular reports help us to track our performance
We will share monthly reports with you which will include your online store’s key metrics.
- Reports will include metrics like your website’s conversions, sales, traffic, rankings, etc. and a summary of all SEO activities performed on your website.
- The reports will have details like keyword trends, keyword ranking tables, and device/location comparisons represented visually.
- We also set up follow-up calls to discuss the report on a monthly basis and to evaluate the effectiveness of our strategy.
Keyword research is a process in which you search for the most relevant set of keywords according to your website.
When working with an E-Commerce website, an e-commerce SEO agency’s goals are specific to increasing sales and building a website’s relevance. But, how does an agency ensure that the sales keep increasing? How do they ensure that your website gets the highest hits?
The best way to go ahead with it is through Search Engine Optimization. E-commerce SEO service helps in making the most sales with the correct usage of keywords and tags, among other things.
Almost all the sales made online start with an online search. If your website SEO is in place, you can expect the customer to land on your product page. But how do you do that? What are the pointers that bring in a customer to an E-Commerce website landing page? Let us find out how keyword research can help with that.
Keyword research is a process in which you search for the most relevant set of keywords according to your website. It is a way of stepping into the minds of your prospective customers and assessing what words and phrases they would use for reaching your product or service.
For example, if you are selling laptops or mobile phones on your e-commerce website, then the most relevant keywords from a customer perspective would be – buying a mobile online, buying a laptop online, and so on and so forth. To do keyword research, you have to use keyword research tools.
This is where the e-commerce SEO service comes in. E-Commerce SEO agencies help with creating the right keywords to optimize the search.
They conduct research and set tools that help find the most relevant keyword ideas used in your niche. After they do a thorough research on the keywords, they deploy these keywords in meta tags and other places where they are applicable.
Keywords assist search engine crawlers like Google in analyzing the client’s website and display it on the search pages when a user inputs a query. The core aim of keyword research and optimization is to increase sales.
Navigation optimization is the process of optimizing your website in a way that makes it easy and convenient for a user to navigate.
Navigation optimization is the process of optimizing your website in a way that makes it easy and convenient for a user to navigate. When someone visits your website, how much time and how conveniently they can do that play a crucial role in influencing your sales.
The ease of navigation helps increase your SERP (Search Engine Result Page) ranking. When you optimize your website’s navigation, it ultimately assists in improving the user experience and boosting engagement.
Check your website performance from time to time.
Check your website performance from time to time. Any downtime or lag on any page for a long duration could lead the search crawlers to realize that the website has not been maintained. When that happens, the relevance of your website reduces. This can have a drastic effect on customer experience and cause a steep decline in sales.
Regular website health checks will ensure that your website is up to date, working to its highest potential, and reaching as many prospective customers as possible.
We're the Last eCommerce SEO Agency You'll Ever Need
Through our SEO reporting platform, your business will have the ability to view interactive monthly SEO reports that highlight statistics, tasks completed, and upcoming tasks planned. You’ll even see which SEO strategists, content writers, SEO consultants, and EazyByts team members were involved in completing each task. No longer will you be left in the dark wondering what’s happening with your SEO campaign or what the plan is for the future.
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Easy to read eCommerce SEO reports and lead generation reports
Enjoy password-protected access to custom-generated monthly reports that highlight meaningful KPI metrics, including organic traffic, visitor behavior, and conversions. Our eCommerce clients receive detailed analyses of organic revenue and other eCommerce-focused KPIs. Our team can further customize reports to your unique analytical needs.
Detailed SEO task reporting
Each month, you’ll know what services our SEO team has provided, the tasks accomplished, and which EazyByts team members were involved. Completed work is documented for future reference, even years after completion.
Our SEO team is always available
Whether you’re a busy eCommerce store or a large corporation looking to improve lead generation, view our SEO team as an extension of your company. If you have questions, your SEO team is always a quick phone call or email away. We proactively schedule calls at least once per month to review our progress and make sure you know everything that has happened since our last communication.
Planning next month’s search marketing strategies
We provide focused SEO services with your business goals and daily operations in mind. Since eCommerce SEO services vary significantly from lead generation SEO services, strategies vary widely between websites. At the end of each month, we review the plan for the upcoming month’s strategy. Staying on the same page as our clients is a top priority and critical to our success.
What’s included in E-Commerce SEO Services?
EazyByts develops highly successful eCommerce SEO campaigns, regardless of your online stores platform. As an eCommerce-focused agency our clients benefit from our in-house team and wealth of knowledge in placing E-Commerce websites at the top of Google and other major search engines for very competitive keywords.
Custom E-Commerce SEO Strategy
Compile a list of highly-searched keywords based on search volume to target in your SEO campaign. Our keywords lists are created by utilizing our comprehensive keyword tools and SEO industry knowledge.
Technical Website Analysis
We’ll perform a complete review of your eCommerce website and code looking for SEO issues such as duplicate titles, missing ALT tags, 404 errors, and other technical on-page SEO elements.
E-Commerce Keyword Research
Compile a list of highly-searched keywords based on search volume to target by utilizing our comprehensive keyword tools and SEO industry knowledge.
E-Commerce Website Speed Optimization
Optimizing the speed of your eCommerce website is an important part of your SEO campaign. We’ll make sure your website provides a positive user experience while receiving high Core Web Vital scores in Google Search Console.
Complete E-Commerce SEO Audit
A deep-dive audit of the complete website, including content, backlink profile and more will be performed.
E-Commerce Content Strategy
Our team will optimize current content and plan the ongoing development of new relevant content. Through research we’ll create an ongoing content calendar, aligning your team and ours.
Internal Link Building
Proper linking of content from one page to another within your website is essential. We’ll develop quality content that internet users want to link to that will prove to be a successful link building campaign, driving natural backlinks. This includes cross-linking between categories, products, blog posts, and more.
Category Optimization
Category pages are usually the top drivers of organic traffic for eCommerce websites. Using proven category page optimization methods, we’ll set up your categories for organic success.
Product Page Optimization
When customers are searching for a specific product it’s imperative you’re found. While individual product keywords have lower search volumes, they deliver much higher conversion rates.
Conversion Optimization (CRO)
We’ll implement modifications to the website to improve your eCommerce conversion rate and overall website usability. Advanced AB is performed using multiple conversion optimization platforms and software.
External Link Building
Our content strategist will help you build great content that other websites want to link to.
SEO Reporting & E-Commerce Focused Stats
A detailed monthly report of all tasks completed and eCommerce SEO metrics is delivered to you each month.
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E-Commerce SEO Experts Across All Platforms
The reality is, since 2004 we’ve worked with almost every eCommerce shopping cart platform imaginable. We’ve also worked in almost every industry possible allowing us to leverage our experience in both B2B and B2B SEO campaigns. You can be sure our team of more than 90 in-house experts will create an SEO strategy to crush your competition, sending your organic traffic through the roof!
The list of eCommerce platforms we’re experienced in optimizing includes:
- Shopify
- Magento
- WordPress
- WooCommerce
- NetSuite
- NopCommerce
- BigCommerce
- Umbraco
- Unilog
- Volusion
- Drupal
- Celerant
- & More
Our clients talk about their transformative growth journeys with us.
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SEO Tips for Ranking Your eCommerce Website at the Top of Google
Here are some tips to increase online sales and rank your eCommerce business at the top of Google and other search engines.
Keyword Research for Product Pages: Understanding what keywords your customers are using when they search for products is crucial. Take time to research the keywords for each product and use them in your product descriptions, titles, and meta descriptions. Long-tail keywords can often bring in high-quality traffic as they’re more specific and usually have less competition and higher quality traffic will results in above-average conversion rate. If you already have product pages live, use Google Search Console to review the terms that are driving impressions for your product page and optimize the page for these terms.
Optimize Product Descriptions: Avoid using the manufacturer’s generic description for the products. Write unique, keyword-rich product descriptions to improve search engine visibility and differentiate your site from the competition. These unique descriptions also provide added value for the customers, offering more detail and context about the product. Unique content is an important part of Google EEAT score (Experience, Expertise, Authoritativeness, and Trustworthiness).
Use Schema Markup: Schema markup helps search engines understand the content on your website better, which can lead to richer search results. Implementing product schema, for example, can allow you to show ratings, prices, and availability directly in the search results.
Improve Site Speed: Website loading speed is a crucial factor in both SEO and user experience. A slow site can lead to higher bounce rates. Optimize your images, leverage browser caching, and minimize the use of heavy scripts where possible to speed up your site.
Mobile Optimization: Ensure your eCommerce site is fully optimized for mobile. With more people now shopping from their mobile devices, a mobile-friendly site is a must. Not only will this improve the user experience, but it will also boost your SEO, as mobile-friendliness is a ranking factor.
Optimize Images: Product images should not only be high-quality but also SEO-friendly. Use descriptive file names and ALT tags with relevant keywords. Compress images to reduce their size and thus, improve page loading speed.
Use User Reviews to Your Advantage: Customer reviews can help improve your SEO. Encourage your customers to leave reviews on your products. The unique content in reviews can make product pages more dynamic and give you more chances to rank for long-tail keywords.
Site Structure and Navigation: An intuitive, easy-to-follow site structure can improve the user experience and make it easier for search engines to crawl your website. Ideally, any product should be accessible within three clicks from the homepage.
Create Valuable Content: Regularly publish high-quality, relevant content to your eCommerce site. This could be in the form of blog posts, articles, buying guides, how-to videos, etc., centered around your products or related topics. This will help you rank for more keywords, attract backlinks, and provide value to your customers.
Why Choose EazyByts for an E-commerce SEO Services?
Unable to get your e-commerce website to rank as no. 1 on Google?
No worries! EazyByts is here to help. We at EazyByts bring you expert ecommerce SEO services to boost your organic traffic. We cater to premium brands like Myntra, Zivame, Superbalist and many more.
Here are a few quick facts which make us the best ecommerce seo company:
- Through our ecommerce seo service, we aim to improve your site revenue via organic channels
- We have won 16 awards in SEO industry for our e-commerce clients
- We drive more than 250 million traffic through our e-commerce SEO service
- We have helped our clients rank as #1 for 14000 keywords
- We are the only Indian SEO Company to win the Highest Honour in the field of Search Marketing at the Prestigious SMX Awards 2020 (USA)
- We have also won 3 best marketing company awards from reputed award organizer such as Indian Digital Marketing Award, Social Samosa & Inkspell
EazyByts has a team of trained and dedicated professionals who identify the exact needs of the client after a transparent conversation. This team of experts comes up with a dedicated and customized plan to help businesses and brands drive more organic traffic to their websites to gain relevance and make more sales. A collaborative approach makes EazyByts one of the most effective e-commerce SEO agencies in the industry today.
EazyByts has over 10+ years of expertise as an E-commerce SEO company that has delivered consistent results for a diverse clientele. Our experience with nascent E-commerce SEO marketing services to full-blown E-commerce SEO services for online stores, businesses, and brands showcase our ability to move forward with the changes in the digital domain.
EazyByts, an E-commerce SEO agency, has gotten 20+ awards in the SEO industry. We are the only Indian E-commerce SEO firm to win the highest honor in the field of search marketing at the Prestigious SMX Awards held in 2020 in the USA. We have also won the three best marketing company awards from reputed brands such as the Indian Digital Marketing Award, Social Samosa, and Inkspell.
EazyByts has driven more than 250 million traffic through our e-commerce SEO services, and helped our clients rank number 1 for as many as 14,000 keywords. As our team makes it a point to stay up to date with relevant trends and ditch outdated practices, we believe we do justice to the title of E-commerce SEO expert.
The team focuses on following a data-driven approach to create or amplify a brand’s digital presence to a point where the website starts ranking at the highest spots in the SERPs. The clientele includes popular brands like Walmart owned Myntra, Zivame, ICICI Prudential, Cure Fit, Dun & Bradstreet and many others that add feathers to our cap. Our proven track record with our clientele and accolades are a testament to our data-driven approach.
Our team also focuses on creating regular reports for our clients, which we believe sets us apart from some of the best e-commerce SEO companies. Timely reporting helps our clients stay on top of things and ahead of their competition. It also helps in identifying errors and fixing them on time.
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